WOW Occasions Shop began with a simple belief: every celebration deserves to feel extraordinary.
Founded by Reta Hossain, a mother of three and a lifelong creative, WOW Occasions grew from a home‑based passion for balloon artistry into a full event styling business — and now into a physical shop on Bath Street, Ilkeston.
Reta’s journey has never been traditional. She built her business while raising her children, managing property renovations, and navigating the challenges of entrepreneurship with determination and grit. Every step shaped WOW Occasions into what it is today: a place where creativity, community, and celebration come together.
From bespoke balloon installations to full event styling, WOW Occasions Shop is built on craftsmanship, reliability, and a genuine love for making people smile. Opening the shop marks a new chapter — expanding services, launching children’s entertainment and sweet‑treat stations, and creating a welcoming space for families, businesses, and the wider community.
WOW Occasions Shop isn’t just a business. It’s a story of resilience, ambition, and the belief that every occasion deserves a WOW.
Since 2018
5 ★ Rated on Google
Nottingham & East Midlands
Why hundreds of customers choose us for their celebrations
We only hire premium, well-maintained party essentials — cleaned, checked, and ready for your event.
From Nottingham to East Midlands, we deliver and collect with care. Early setup and collection options available.
Our team helps you style your event from color palette to final look — just tell us your theme and we'll handle the rest.
Tell us what you’re planning and we’ll send a free, no-obligation
quote within one working day.
Party equipment hire across the East midlands — balloons, bouncy castles, bubble domes, soft play and sweet treats, delivered with care.